mike szajner

Trueline Spotlight: Riding the Wave of Success at Work and at Home

Reading Time: 4 minutes Do surfers really float alone on their surfboards, contemplating the ocean and life like they do in Hollywood movies? How about in coastal Maine in the middle of winter—when the biggest storms and waves roll in? “Yes, I’ve done that many times since I first took a surfboard into the Atlantic Ocean when I was…

Read more »
Content Developer, Rachel Gendron, enjoying Maine

Trueline Spotlight: Working the crowd and making ‘em laugh

Reading Time: 4 minutes There’s an iconic scene near the end of the classic 1994 comedy “Dumb & Dumber” where Jeff Daniels’ character, Harry Dunn, gets shot in the chest by a villain. Luckily, Dunn was working with the FBI and was wearing a bulletproof vest. “What if he shot you in the face?” Lloyd Christmas, played by Jim…

Read more »
Andrew Melson

Trueline Spotlight: Time to Play the Game

Reading Time: 4 minutes There’s an old saying that age is just a number and that a person is never too old to try new things. Andrew Melson has put those two adages into practice recently, and the 36-year-old Mainer is now the happiest he’s been. “I consider myself a late bloomer, and I owe a lot of this…

Read more »

Trueline Spotlight: Bringing Color to Collaboration

Reading Time: 5 minutes Over the last 20 years, Shamus Alley — artist, advertising specialist, veteran web designer — has created a colorful collage of experiences, reflective of every place he’s been. Leaving his childhood home in Manchester, Maine, Alley’s adventurous spirit and gut instincts led him first to downtown Portland, then to New York City (twice), then Los…

Read more »

Trueline Spotlight: Reassigning the Dream

Reading Time: 4 minutes When he was 10 years old, Anders Nielsen remembers piling into the family station wagon for a Christmas Eve trip to see his Danish relatives in Portland. These were notorious hurly-burly events, his father Erik being one of seven children—six of whom were boys. With “millions” of boisterous kids bouncing about, the holiday feast would…

Read more »
Trueline blog: Park(ing) Day 2021

Park(ing) Day 2021: Reflecting on the Meaning of “Home”

Reading Time: 3 minutes We think Portland, Maine is amazing. The historic Arts District attracts innovative, creative people, while businesses love the fact that, regardless of the season, Maine offers plenty to see and do—making it easier to retain top talent.  At Trueline,  we’ve always treasured our ties to the Portland community. Through First Friday Art Walks, we championed local artists by transforming our…

Read more »
best places to work in maine

Trueline Continues to Shine as One of the Best Places to Work in Maine

Reading Time: 3 minutes In July, about two dozen Trueliners gathered on the rooftop of a downtown Portland bowling alley on an overcast, then rainy, Tuesday night. It was the first time since mid-2020 this many of our team members were in one place. For some of us, it was a chance to re-connect with colleagues we hadn’t seen…

Read more »
sarah whitling

Trueline Spotlight: Blame it on Utah

Reading Time: 4 minutes In the summer of 2013, Sarah Whitling loaded her beat-up ‘98 Honda Civic to the gills to drive across the country—from Eugene, Oregon, back home to Maine. The newly-minted grad student—who’d just earned a master’s in arts administration from the University of Oregon—soon found herself driving along the nation’s highways, camping on the side of…

Read more »
Trueline Named Top Full-Service Agency in Maine

Trueline Named “Top Agency” in Maine

Reading Time: 2 minutes Trueline is excited to announce that we’ve been named a top full-service marketing agency in Maine by Clutch—a leading B2B ratings and reviews platform. Since our inception, Trueline has been helping companies and organizations with their advertising, branding, marketing, and consulting needs. Our team believes in the power of digital marketing and content creation and…

Read more »
Trueline Spotlight Matt Schwach

Trueline Spotlight: Going Gonzo

Reading Time: 4 minutes Like many late-stage baby boomers growing up on suburban Long Island in the 1960s, Matt Schwach abided by the rules set forth by his parents, Dot and Sherwood, and his teachers at Boardman Junior High School. That was, until he discovered Hunter S. Thompson. For a guy who learned how to read through the world…

Read more »