Loading...

Blog

07Jul

How to Deal With Bad Reviews and Turn Haters into Brand Advocates

No matter how authentic, reliable or trustworthy your business is, there will always be clients, customers or employees that have something negative to say. The good news is that it’s not what they say that can really impact your business; it’s how you react to it.

26Jun

Customer Acquisition Tips from the Pros at Maine Startup & Create Week

Growing your customer base is essential for growing your business. Whether you’re a startup, an enterprise level marketer or an aspiring business owner, the question of how to acquire customers is ever-present and the answer is rarely black and white. To attract new users and customers, you need to have a system in place for tracking results, as well as a method of consistently testing your marketing efforts –but what does that mean for your business?

12Jun

Twilight5K: Race Day Recap

Last night’s Twilight5K was a blast! Our team of 18 runners and hundreds of other women and men joined together with the Maine Cancer Foundation to help fight cancer. We are proud to have sponsored and participated in such a fun and inspirational event!

11Jun

Twilight 5K Fundraising Contest Winner

It’s been a long time coming, but tonight is the Maine Cancer Foundation’s Twilight 5K and our team of 18 runners, walkers and joggers couldn’t be more excited!

01Jun

Advice from our CEO

A small business expert. That’s the title given to our CEO, Haj Carr, in a recent article on key factors small business owners should consider when leasing and buying office equipment. We sure use a lot of office equipment here at TrueLine Publishing – from paper to desks to high tech-equipment – so he definitely knows what he is talking about!

01Jun

Infographic: 75% of Employees Prefer Trip-Based Incentives

At TrueLine Publishing, we’ve made a habit of continually rewarding our employees for a job well done. We are always looking for new ways to motivate our team members in a way that is effective and attainable, yet challenging, and of course – fun!While we’ve been known to offer incentives for everything from cold hard cash to gift cards and scratch tickets – and even paid time off – we’ve found that the most effective and rewarding incentives come in the form of trips and special team activities. In fact, we surveyed our employees to find that 75% prefer trip-based incentives to both cash and gifts.

26May

Join us in the Twilight 5K

Since so many of our TLP family were pumped about participating in a company-wide race, we decided to go all out and sponsor the Twilight 5K, a walk/run to benefit the Maine Cancer Foundation.

02Apr

Social Media Marketing World 2015: Recap & Memories from #SMMW15

There was quite a bit of buzz surrounding this year’s annual Social Media Marketing World (SMMW15) conference, held every March in San Diego, California – and for good reason. With nearly 2,500 marketers in attendance and a lineup of speakers at the top of their game, this mega-event designed to inspire and empower attendees with social media marketing ideas was nothing short of amazing.

23Mar

How to Write Great Content

As a business professional, you’re probably wondering why you need to create content. If you’re in the construction industry, you might think your ability to use any piece of heavy equipment you happen to cross paths with should be enough to gain new clients. Or if you’re a financial adviosor, you might think that your ability to make peole money should be enough for them to trust and seek you out — right? Wrong. As impressive your skills may be, it’s hard to get the word out about your business and expertise when you’re not putting content online.

 Previous  All works Next