Web design has come a long way since the dark ages of GeoCities. If that reference is over your head, picture the worst website you’ve ever seen. Then imagine someone trying to recreate it using nothing but Microsoft Paint from Windows ‘95. That’s GeoCities.
These days, having an engaging website isn’t a luxury; it’s a necessity. The more inviting it is, the better your chances of keeping people on the page and turning them into customers. Here’s why: